“Great brands come from great people.”

Fueled by a passion to elevate diversity in consumer investing along with an unconventional operating-centric playbook, Melissa launched Fenwick Brands in 2014, where she serves as Founding Partner.

Prior to Fenwick, Melissa spent her 25+ year career as an operator, successfully growing and exiting challenger brands and remains energized by the founder’s journey. Her industry experience is diverse, having been on the front-line of entrepreneurial brands to leading and managing private equity backed and publicly traded companies to acquisition. Irrespective of size, category or market opportunity, Melissa embodies a passion for brands on the cusp of breakthrough and is personally committed to rolling up her sleeves with founders and management teams to unlock unrealized value.

Melissa Baker

Founding Partner

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