“We’re always asking ourselves, ‘How we can deepen how a brand connects with consumers?'”

Eleni is passionate about consumer behavior and connecting brands to consumer needs. She is a brand strategist who has a tenured 30-year career working with leading brand strategics including P&G, Disney, Nestle, Pepsi Co., Kraft, Heinz, Estée Lauder, as well several other fortune 500 companies. Eleni brings her unique lens to Fenwick in helping identifying partner brands and driving marketing best practices post-investment. Beyond Fenwick, Eleni is the principal partner of a boutique consultancy focused on strategic analysis in brand and retailer marketing and market research.

Eleni Shipp

Strategic Partner

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